800BlueBook : LeadDriver™
LeadDriver Trade-In
Capture More Leads on Your
Website with Integrated Kelley
Blue Book® Values
Online car shoppers depend on Kelley Blue Book Values to assist them in shopping for new and used vehicles. Including Kelley Blue Book® Trade-In Values on your dealership website helps reinforce trust among your site visitors through the Kelley Blue Book brand recognition.
LeadDriver is simple to set up and use, providing a seamless integration. This dealership lead-generating program provides the following:
- Integrated Kelley Blue Book Trade-in Values on your website
- Control the 2-way communication between you and the customer with the customizable lead form
- Capture detailed customer contact information on every lead
- Receive unlimited leads – no per lead charge
- Provide your lead form in English or Spanish
Examples
click image to view example
Default Version
- Default Colors
- Trade-In Vehicle Optional Equipment Displayed
- Selected Vehicle Condition with “Rate It” option
- Required Lead Form with Default Required Fields
- Selected New Vehicle by Make/Model or by Price/Category
- Single Trade-in Value Based on Vehicle Condition
- Appointment Scheduler 21 Days Out
Fast Version
- Custom Colors/Messaging
- Trade-In Vehicle Optional Equipment Hidden
- Optional Lead Form via “Skip this Step”
- Select New Vehicle by Price/Category
- Trade-In Values Range
- Appointment Scheduler 14 Days Out
Detailed Version
- Custom Colors
- Trade-In Vehicle Optional Equipment Displayed
- Required to complete the Full Condition Quiz
- Required Lead Form with Custom Required Fields
- Select New Vehicle by Make/Model
- Single Trade-In Value Based on Vehicle Condition
- Appointment Scheduler 14 Days Out
Custom Version
- Custom Colors/Instruction Text
- Trade-In Vehicle Optional Equipment Hidden
- Selected Vehicle Condition without “Rate It” option
- Required Lead Form with Custom Required Fields
- Select New Vehicle by Make/Model
- Multiple Trade-In Value Based on Vehicle Condition
- Appointment Scheduler 21 Days Out - Mondays & Tuesdays Excluded
LEARN MORE
Nearly 7 out of 10 online car shoppers are more likely to buy from a dealership that offers Kelley Blue Book® Values on its site.¹
¹Kelley Blue Book Market Intelligence, 2011 Online Shopper Study